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A History Of The Iconic Symbol

The Evolution of NBC's Peacock Logo

A History of the Iconic Symbol

The Birth of the Peacock

The first version of the modern Peacock logo, introduced on May 12, 1986, was the brainchild of Chermayeff & Geismar. It featured a vibrant, full-color peacock with its tail fanned out, evoking a sense of pride and elegance.

NBC's Logo Evolution

The National Broadcasting Company (NBC) has used several logos throughout its history. The company's first logo, introduced in 1926, consisted of the letters "NBC" in a simple sans-serif font. Over the years, NBC has updated its logo several times, reflecting changes in the company's branding and the evolving landscape of media.

The Peacock's Evolution

In recent years, the bird emblem has evolved. Starting in September 1959, NBC had an added animated logo that joined the Peacock at the end of every broadcast. This logo featured a vibrant, full-color peacock with its tail fanned out, evoking a sense of pride and elegance. The current version of the Peacock logo, introduced in 2011, retains the same basic shape and colors of the 1986 logo but with a more modern and streamlined design.

A Lasting Legacy

The Peacock logo has become one of the most recognizable and iconic symbols in the television industry. Its timeless design and vibrant colors have made it an instantly recognizable symbol of quality and entertainment. The Peacock logo has stood the test of time through its versatility and adaptability, making it a truly enduring symbol of the television landscape.


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